FUTURE

Presentation Transcript

HUANG YI CHEN XIAOTIAN TRENDS FUTURE

Outline Operating framework Softer side Local audit Social systems administration Google your qualities Google.org Google SearchWiki Image recovery Google Map Google Trends Topix.com Zeitgeist Google Goes Mobile .mobi ABC Google PC Ad organization Google application

Part of Google LABS; discharged in 2004 How does Google break down pattern? Date inspecting & scaling Evident con: needs enough hunt volume Compare Control and channel by variations Reason by identifying with News seek

Public Today's Hot Trends Google Trend Special 2008 Election Edition B. Advertisers Insight for pursuit Website Trends

Case: Google Flu Trend Google.org Two weeks quicker than CDC SEE what Google says Trend of Google Trends a. Macroeconomic Management b. Inquire about in humanism versus Scholastic exactness c. Understanding for business d. Foresee the following president!

T opix.com News on Google constantly upgraded from a huge number of sources around the net. News List, Talk about it, Google Photos, Google Poll Keep redesigned by individuals around the globe!

Zeitgeist "Zeitgeist" implies "the soul of the times" What is it? A preview in time of what individuals are looking for on Google everywhere throughout the world. What's it for? It's an intriguing approach to human watch, to get some off camera information and measurements on what individuals are looking for.

Zeitgeist Trends ubiquity of the particular catchphrases you seek Zeitgeist: the most prominent watchwords Zeitgeist is more similar to a document monitoring the mold over times.

Google Goes Mobile

Google Goes Mobile Meet T-versatile G1!! Equipment - Smart Phone Software - Android - Google Apps, StreetView, ShopSavvy, Amazon MP3 Shop, BreadCrumbz, EcoRio

Google Goes Mobile Revenues - Advertisement Monetization Compare with iPhone and Windows Mobile - Hardware - Software - Popularity See Google Trends

Google Goes Mobile Google Empire?

.mobi dab dot~ moe moe~ honey bee honey bee bee~

ABC Google Acquire more customary media properties Transform into an online model To expand promoting income CNN Live, Online TV

Google PC Wireless Internet get to - 2007 April Fool's Day Joke versus Reality Free Laptop Keyhole 3D-satellite picture  Google Earth - Google Docs - Buys little & medium size organizations

True promoting Will Google show up at Overarching brand battle Clarify intentions Tell open what Google is doing

Google purchases an advertisement office Google Ads Don't be detestable! Standards are not working and navigate rates are falling. I think exceptionally engaged advertisements are the reply. - Brin, Seregey - Unobtrusive yet particular supported Links Google AdSense & AdWords

Applications In 2007, More than 50 applications, however under 5% of Google's clients utilize its landing page for something besides seek ● 95% Search Only

Applications gPhones G1 client will utilize Google Apps ideally Bunch them together See video

Local survey Actually Google as of now has one now Compare with Yahoo Local Problem: The entrepreneurs themselves can put on audits

Social systems administration Orkut Widely well known in Brazil and India 18+ Blogger Focus chiefly on Blogs Lively 3D Support just Internet Explorer & Firefox

Social systems administration $ Why is it essential? In October 07, Microsoft reported that it would pay $240 million for a 1.6% stake in Facebook, boosting Facebook's valuation to $15 billion and situating Microsoft as Google's greatest rival in the pursuit promoting market. See piece of the overall industry

Operating System "Will there ever be a Google-OS?" Official reaction Android cell phone stage Linux part Open source Sept 08, Motorola confirmed that it's taking a shot at equipment items running Android

Operating System Linux portion Open-source Online stage Strong neighborhood and online pursuit Data sharing Computing limit sharing Google figure

Operating System Google Compute (2002 – 2005) Accessible in Google Toolbar Enabled a client's PC to take care of testing logical issues when the PC would somehow or another be sit out of gear. Contributed Folding@home, a non-profit endeavor to show the procedure of protein folding in request to better comprehend and cure numerous different diseases.

Google Your Genes Oops, an excess of data Gather Organize & Assess 1. Calculation control: Fund Research $3.9 million interest in 23andMe Correlates people to populaces E.g. Protein collapsing 2. Database: Personalized Medicine

Google Your Genes If we know what sicknesses we're going to have later on? Avoid sickness by changing propensities Be skeptical Where does organizations offering access to genomes stands?

Google.org For-benefit philanthropy RE<C RechargeIT Predict & Prevent Inform & Empower SMEs

Google.org RE<C Develop beneficial R enewable E nergy Cheaper Than C oal Wind, sun powered and geothermal Will contribute upwards of a few hundred million dollars See Video

Google.org RechargeIT Plug-in electric vehicles Reduce CO2 discharges, cut oil utilize, and settle the electrical matrix Aim at 100 mpg See information Typ-1e from Aptera Motor 300 mpg for initial 120miles $30,000

Google.org Predict & Prevent utilize data and innovation to foresee and avoid infectious illnesses Factors to control Climate change Deforestation Rising universal travel and exchange Poor regions

Google.org Inform & Empower Public administrations in creating nations Clean water Health mind training Empowered natives and groups Responsive suppliers Informed leaders

Google.org S shopping center and M edium estimated E nterprises Critical to monetary development Jobs Competitive market Problem "missing center" in bank advance Boost interest in SMEs bringing down exchange costs extending capital markets to expand liquidity catalyzing capital for speculation

Google.org Lower Transaction Costs Google will chip away at creating devices and frameworks to make it less demanding for development cash-flow to stream to SMEs. Extend Capital Markets Google will put resources into data apparatuses and speculation systems to build liquidity in the market for hazard capital. Catalyze Capital Google will put resources into assets, cooperate with budgetary foundations, and straightforwardly bolster these organizations to put forth the business defense for this segment and make the market for new money related items and instruments.

Google SearchWiki Search page altering Manipulate the rank Remove/reestablish pages Commenting Share survey See video

Content-based Image recovery Sydney Opera House Sydney Opera House EVERYTHING

Google Map Public Transport Information GPRS Cabspotting Can be insidious!

Unbounded probability "Why not enhance the cerebrum? You would need a considerable measure of register power. Maybe later on, we can connect a little form of Google that you simply connect to your cerebrum. We'll need to create polished renditions, however then you'd have the majority of the world's information promptly accessible which is really energizing." - Sergey Brin

Don't be restricted by your creative ability THANK END YOU