Creating and Keeping up Your Own Site

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... advances that initially tested, and afterward in a general sense changed, ... www.godaddy.com. www.easydns.com. www.networksolutions.com. Space Names. Two alternatives. Remain solitary site. Ex. ...

Presentation Transcript

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Creating & Maintaining Your Own Website

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Introduction Every day it gets to be clearer that the Net is having its spot close by the other incredible transformational advancements that initially tested, and after that on a very basic level changed, the way things are done on the planet. - Louis Gerstner, Chairman & CEO of IBM

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Question… How would you choose whether to make a business site?

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Question… How would you choose whether to make a business site? Do your rivals have sites? Where are your clients found? What inquiries are usually inquired?

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Website improvement Domain names Content Design Building Hosting Website upkeep Monitoring use Updating What we'll cover

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Website Development Requires an arrangement Takes time Will cost cash Hire help or expert help if necessary

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Domain Names Domain name is your web address/personality Typically the business name Ex. Mercer Vu Farms – www.mercervufarms.com Can be an item name Ex. Mountain Dew – result of PepsiCo, Inc www.mountaindew.com

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Domain Names Domain Name Registrars The mainstream enlistment centers: www.godaddy.com www.easydns.com www.networksolutions.com Two sections Label Extension Mercervufarm.com Possible augmentations .com, .net, .organization, .edu, .gov, .information, .business name expansion

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Domain Names Two choices Stand alone site Ex. Yourbusinessname.com Your site is a piece of a bigger site Ex. Earthlink.com/yourbusinessname Can enlist an area name without making a site

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Website Content Only incorporate related data Get input & criticism from individuals acquainted with your business Start basic Can simply include substance and components

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Question… What substance ought to a business' site incorporate?

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Content Musts Business name Contact data Address Phone number Fax number Email address Business depiction Product portrayals as well as photographs Service portrayals Website Content

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Possible substance Company logo Company vision or potentially statement of purpose Frequently Asked Questions (FAQ) Purchasing Information Special venture data Calendar of occasions Product utilize thoughts/proposals Forms/joins for sending email Website Content

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Website Content must be precise, clear, and express Don't accept individuals comprehend what you mean or comprehend what you're letting them know Must submit to data introduced on the site Updating is key when things change Ex. Item costs increment

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Website Design Develop content before outlining the webpage People frame moment feelings Designs ought to Be attractive, engaging, not very bustling Encourage individuals to stay & investigate Clean & Professional Use stream graphs or storyboards

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Website Design Check out different sites for plan components that you do and don't care for. www.webpagesthatsuck.com

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Building the Website Two decisions You Saves cash Takes time far from different exercises May take longer contingent upon capacity/learning Lose potential deals Someone else May be exorbitant Already has the right stuff/information Website can be done all the more rapidly

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Website Hosting Websites require a home – called a server Internal or External facilitating Internal You house and keep up the server Typically more costly Requires experienced specialized information External Someone else claims and keeps up the server Multiple sites on a similar server Most web access suppliers (ISPs) offer facilitating administrations. Likewise nearby facilitating organizations.

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Website Hosting Service Considerations Support for the product and programming dialect used to outline your site Web space or storage room required Bandwidth – speed and measure of information you can transmit Back-up administrations Other programming offered Shopping trucks, email, gatherings, online journals, and so on

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Brief Review Steps to Build a Website Register an area name Develop content Develop a plan Build the webpage Find somewhere to have the webpage

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Website Maintenance Need to stay up with the latest and blunder free You can do this without anyone else's help or contract it to be done People quit going by sites with off base, obsolete, or old data

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Monitoring Use Monitoring techniques Logs Visits Hits Cookies Utilize site observing programming Provided by facilitating administrations Purchase your own

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Monitoring Use data from web checking to settle on important upgrades Is the site being found? What are you best wellsprings of activity? Are individuals leaving rapidly? No hits on sub-pages

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Question… How would you know when and what to upgrade?

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Updating a site How would you know when and what to overhaul? Subject to content New, Seasonal items? Month to month bulletin? Get criticism from guests Feedback frames Email

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Section Wrap-Up Website improvement requires some serious energy Process included Register a space name Develop content Develop plan Build the webpage Find facilitating Regularly screen utilize Maintain and redesign as required Get help!

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